The Interview
The title sequence for the 'Interview' relies on a highly stylised retro aesthetic; it is purposefully reminiscent of 1950's communist propaganda to reflect on of one of the key settings of the film, which is North Korea, a communist state. This style is rarely used as it is considered defunct and outdated, therefore it makes this particular title sequence memorable and characteristic of the film and branding. To some extent, this choice of style could be suggested as controversial as the premise of the picture, as it superimposes communist print media with a capitalist phenomena, aka the motion picture. However on further inspection, this choice was probably made for satirical purposes which corresponds with the comedy genre, and thereby indicates to the audience that this is a comedy film or a film with a hefty dose of satire.
The indication that this is a comedy and is also lighthearted is also created by the contrasting and vibrant palette and back drop that cycles between blue, green, orange, and purple, inducing an almost positive and 'fun' feelings from the consumer. In addition to this, a sense of immersion is created by the polish and refinement of the images within the title; they look professional, well designed, and probably capable of altering the minds of the masses, much like actual effective propaganda. This also suggests that the sense of verisimilitude within the film world is strong among the characters, as there is no deficiency in the seeming authenticity of the quality and style of the title.
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