Research: BFI - Audiences

Which 3 genres were most successful at the UK box office?

Animation, action, and comedy

Which 3 genres were least popular or successful at the UK box office?

War, documentary, and romance

Which film genre had the most films released in 2013-14?

The Comedy genre released that largest amount of films (22%)

How many films in this genre were made in 2013-14?

153 Films.

How many animated films were made?

A relatively low, 33, which is probably due to the time consuming nature of animation

How many action films were made?

47 films were released.

What does this information about genre tell you about:

Film Production?

Film producers typically use 'safe' genres i.e. those that are established and have had a record of doing well in the box office and gaining commercial success.

Film Audiences 

Audiences seem to prefer films which provide a non-consequential escapism. In other words, they enjoy films that can assist them in leaving their normal (perhaps mundane) lives without any negative or lingering afterthoughts that may be induced a film genre such as horror

Which age group made up the largest amount of cinema admissions in the UK ?

Ages 15-24 (33% overall)

Which comedy film was most successful with this age group?

The Hangover Part III

Which film was most popular with the over 50s? What genre is this film?

In this age group, the Quartet was the most popular, attracting 90% of the this demographic. The film was of the drama genre.

Which genres were most popular with men?

Action, thriller, and comedy

Which genres were most popular with women?

Although women had a more diverse genre palette than men, it all fell down to romance, animation, and documentary

UK films appealed most to which audience type?

They widely appealed to all demographics, but women in particular.

Which 3 films were most popular with the 7-14 age group?

One Direction: This is Us, Wreck-It Ralph, Despicable Me 2

Which 3 films were most popular with the 35-44 age group?

Frozen, the croods and Jack and the giant slayer.

Why might this be and how does this contribute to animation being the most successful genre at the box office?

Because essentially two sets of demographics watch an animation film simultaneously; the child and the carers.

Which 3 films were most popular with the 25-34 age group?

Django Unchained, Fast & Furious 6. Rush

Which films were most popular with middle class audiences (C1 and C2)?

Rush, Captain Phillips, Oz the Great & Powerful and Fast and Furious 6.